If you're reading this post then you likely already know that you need a new website or that you need your existing website redesigned or updated. And the fact that you are looking for a firm or designer that works with WordPress already puts you a step ahead of the game.
You will come across dozens of designers and developers in your search for a company or individual in NJ that works with WordPress, and in this post I want to review some of the major concepts you need to know, and questions you need to ask.
The term web designer traditionally refers to someone, usually a graphic designer, who creates the look and feel of your website. These talented individuals focus on color, contrast, fonts, spacing, white space and sizing - to name a only a few considerations - as they design your website. Generally speaking, web designers are different than web developers, as the designers create the site, while the website developer takes the design vision and turns the design images into a live website on the Internet. In modern WordPress website design, the individual or website design firm you are working with almost always handles the design and the development. At Short Hills Design in Maplewood, NJ, our team has dedicated graphic designers as well as dedicated developers so we can provide our clients with a seamless experience.
The first thing you need to do when evaluating a web design firm is to look at their reviews. At Short Hills Design, we are proud of our 100% 5-star Google rating, and you should look for web design firms who are highly rated as well. Look at the specifics of the reviews to get an insight as to how the company works? Are they generic reviews? Or do the reviewers discuss a specific trait or characteristic of the company?
Your website is too important to leave to chance, and I strongly urge you to get and contact references before you work with any web design firm -- in NJ or elsewhere.
There's no complete list but here are a few great starting questions:
Regardless of who you choose to work with for your WordPress needs, make sure you sign a contract.
This is not legal advice and we are not attorneys, but from a general perspective:
This might sound like a crazy thing to do - after all, you're interviewing a web design firm - why would you talk about what happens if the relationship doesn't work out? The reason is that if you do wind up using a different WordPress firm, you need to be able to take everything with you. The key here is that you as the website owner need to own everything (or at least the licenses).
We've been building WordPress websites for clients across North America for over 15 years, and I've looked at websites that I think are quite unattractive, only to find out that the customer loves the design. So when you are looking for an NJ WordPress web designer, take time to look at their portfolio and see if their styles match your styles. Many firms have a specific approach to design that you may like or you may not like, and you need to know ahead of time which one the firm is. One of the things that we do to help make sure that we produce a design that our client loves, is that when we do our discovery with the client, we ask them to list sites they like (and why) and sites they don't like (any why). The sites don't have to bee in the same industry as the client, but knowing what works and what doesn't is incredibly helpful in understanding the client's vision. As an example, you can view our WordPress website design portfolio to see the different looks and concepts that we can do to meet the individual needs of our clients.
Congratulations on taking the first steps in finding WordPress design firm for your website needs. If you have any questions about the process or about how we build our sites for our clients, please feel free to schedule a complimentary consultation.