In the inaugural episode of The Dental Internet Marketing Podcast, Dr. David Wank reviews what he calls, "The Dental Internet Marketing Cycle" and reviews Phase I: Your Website.
In the inaugural episode of The Dental Internet Marketing Podcast, Dr. David Wank reviews what he calls, "The Dental Internet Marketing Cycle" and reviews Phase I: Your Website.
How did that new patient end up in your chair? One of the most difficult parts of Internet Marketing is trying to tie new patient acquisitions to the exact source of your marketing efforts. Compounding the problem is the fact that most of the intake forms that we use in our practices, whether online or on […]
The Proper way to Add Location-Specific Keywords to your Website In order to rank for a "location-specific" keyword, your best bet is to add the keyword to an individual page. Recall that I've always recommended that you have a separate page for each of your practice's services. And the reason is because a page cannot […]
Wordpress Updates Your Wordpress installation requires that you provide an email address in order to send you infrequent - but important updates. In general, Wordpress will only send you an email when a new version of WordPress is available, or if Wordpress has automatically completed a minor update (this is the expected behavior). You can […]
BackupBuddy Errors and Notifications BackupBuddy by iThemes.com is the backup plugin that we recommend and use for our sites and our client sites. BackupBuddy functions by automatically creating a nightly backup of your WordPress website. Important Concepts: A WordPress website “lives” online and as such you cannot backup a WordPress website as you would copy […]
Congratulations to Dr. Mark Wong and Team on the Launch of his New Dental Website! Dr. Wong's new website is a WordPress-based, fully-responsive, custom-designed site located at: www.markwongdds.com. Special thanks to Dr. Wong for his input and for taking the time to develop the content. […]
Social Media without ROI is just Social! When running a social media marketing campaign -- or ANY marketing campaign, you MUST track your ROI. The files below will help you track your ROI. These files are (1) the instruction sheet, (2) a printable fill-in worksheet, and (3) an Excel file for you to put the […]
Congratulations on purchasing a practice! Now you have TWO websites to deal with! Generally speaking you now have two choices: Keep the old website, add your name, and rebrand it. Create a new website.
A Starter Website while you Wait – What to Include Like a full-mouth reconstruction, website development cannot be rushed. We are as eager as our clients to build and launch new websites, but the building process takes time. For clients who are building their first website, or want to immediately change their current web presence, […]
